How Twitter propelled a republished book up the Kindle charts
Reading Time: 3 minutes Amazing things can happen on Twitter if you catch the eye of an ‘influencer’ or two.
Sarah Salway’s Something Beginning With was first published in 2004. Although it had a blog, this was in the days before Twitter, Facebook, and the huge word of mouth possible to achieve with them.
In November 2010 it was republished by the Friday Project. Within a week, it went from nowhere to the top 250 in the Kindle charts. How did this happen?